Monday, Apple showcased its latest and greatest during its WWDC keynote.
As we anticipated, the company failed to shock and awe.
Sure - the design updates are neat, but I’m left scratching my head. And I’m not the only one… here are a few tweets in response to Apple’s developers conference.
The company has failed to impress, and investors have taken notice.
Relative to its Mag 7 peers, $AAPL trades at an all-time low.
TL;DR - We miss Steve.
Godspeed Today

Today at 5 PM ET, Brett Conrad and I will discuss Apple’s underperformance, Tesla’s Robotaxis, AI-generated videos and more. I’d love to have you join us in the chat - here’s the link to the YouTube Live Stream.
In case you missed it - I shared a detailed look at the bifurcation within the Magnificent 7. Review that post here.
If you enjoy this post, please share it with a friend.
Godspeed - Rosebee